How to Create a Professional Business Card for Your Next Networking Event


Are you wondering whether people still use business cards or not? Is it true that the traditional business card exchange is being replaced by the interchange of digital information? What is the future of the business card? “How can I create a more attractive and engaging business card?”

We have created this infographic to help you answer these questions. First, you will see why business cards are still important and why you should be using them to connect with your prospects and grow your network. Second, you will see why a phone number on your business card is sometimes useful. Third, we give some tips on how to choose a professional email address. Fourth, we help you decide whether you need a QR code on your card or not. Finally, there is a list with the most common business card mistakes you should avoid.

This infographic has been created to help you with your business card design and networking skills, apply these tips and you will see how your network will expand and your business will grow.

Click on the image below to see a larger view.

Infographic 7 - Business Card & Networking Tips

Infographic Transcription

1 - ARE BUSINESS CARDS REALLY USEFUL IN TODAY’S DIGITAL AGE?

Hi! Here are some interesting data:

  • Billions of business cards are printed worldwide every year.
  • Small businesses account for more than half of the sales in the US. The great majority of these small business owners use business cards.
  • With a beautiful and high-quality business card you tell others how much you care about your business relationships.
  • You can create a positive and memorable first impression on your prospects. You increase the odds they will remember you, your products, and your services.

Hope this convinced you that business cards are still essential if you want to build a profitable business. Good luck :)

2 - WHY YOUR BUSINESS CARD SHOULD HAVE YOUR PHONE NUMBER

  • Phone calls give a personal touch to the business relationship you are building.
  • Not everyone has Internet access all the time.
  • Your prospects may not use computers regularly or they may not know how to contact you online.
  • Some of your customers may prefer to communicate with you via SMS or Whatsapp.

3 - Seven Tips for Choosing a Professional Email Address

  • You generally need only one email address on your business card.
  • Create a custom email address using your custom domain @company.com.
  • Choose a personalized email address, such as john.doe@company.com.
  • Include a compelling call to action to invite people to contact you: Contact me name@company.com.
  • Select a typeface that is easy to read.
  • Place it in a prominent location on your card.
  • Make it stand out from the rest of the content. 

4 - A QR CODE FOR YOUR BUSINESS CARD? ARE YOU SURE?

QR codes are mostly used by young tech-savvy entrepreneurs.

If you know your clients seldom use their smart phones, then don’t include a QR code.

DO THIS:

  • Check the business cards you have recently collected.
  • Do your contacts use QR codes?
  • If 20% of them have a QR code, then include one on your card.
  • Otherwise, leave the QR code out. 

5 - Seven BUSINESS CARD MISSTEPS TO AVOID

  • There are typos and contact information is missing.
  • There is too much text.
  • You are not using the back side of your card.
  • Contents seem to be added at random.
  • You use too many colors and fonts.
  • Colors do not match your other marketing materials.
  • Your business card looks more like a flyer.

TAKEAWAY

  • Traditional business cards and digital Internet developments are becoming complementary. Both, business cards and smartphones, are essential in today's business world.
  • If your customers or prospects want to talk to you, it is best to have your phone number on your business card. Phone calls will help you build a more personal relationship with your customers and clients.
  • An email on your business card is a must in today’s digitally connected world. Always include your email address on your business card because people rely on it.
  • With a QR code on your business card, you will encourage prospects to contact you immediately after you exchange business cards. But, remember that first you need to understand your target market and how these trendy QR codes fit into the general strategy of your business.
  • If your business cards are thrown away the same day you give them out, chances are it has to do with poor design elements. Check the list above to see the most common mistakes you should avoid.

LEARN MORE TIPS ON OUR COMPLETE GUIDE TO BUSINESS CARDS

Created by allBcards.com - Your Free Online Business Card Manager


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About allBcards - Business card and contact management solution

Are you looking for an easy-to-use business card manager? You don’t have to search any longer! With allBcards you will be able to manage all your business contacts and follow-up with them wherever you are and at any time. Our online solution is intuitive and visually appealing.

allBcards is the only contact manager completely centered on business cards. If you are a business owner or a professional who exchanges business cards on a daily basis, then this online manager is the solution you need.

Sign up today and get our complete guide to business cards (100+ pages). This eBook will teach you everything you need to know about business card content, design, printing and distribution. You will finally understand why your business cards are your most powerful marketing tools.

Business Card & Networking Tips - Infographics by allBcards